Datawise™ Webhook Processor for Mailchimp

Real-time Mailchimp subscriber and campaign change event tracking

Overview

The Datawise Webhook Processor for Mailchimp provides you with real-time Mailchimp Subscriber and Campaign update data which you can use to update your CRM, export or report on.

When subscribers update their email address or profile details, or subscribe or unsubscribe from a List, Datawise immediately adds the information to a cloud database you can access for a myriad or purposes.

Datawise utilizes Mailchimp webhooks to gather changed List and Campaign Sent Status information. This information is deposited to your personal MySQL database where you can view, export and report on.

Datawise is simple to set up and use; you can ready to go in less than 30 minutes.

How the Datawise Webhook Processor for Mailchimp works

When you subscribe to our Datawise Webhook Processor for Mailchimp, we provide you with a customized Mailchimp Webhook URL such as https://6eg9la8wuc.datawi.se which you add to your Mailchimp Audience settings.

We also create a dedicated MySQL database on our cloud server which you access using your own credentials. Your data is completely confidential and accessible only by you and our server administrator.

When a monitored event occurs in your Mailchimp account – such as a subscriber updating their profile details or subscribing to a List – the information is immediately added to your Datawise database.

How Datawise Adds Value To Your Campaigning

Having real-time access to what your subscribers are doing means that you can see more clearly how your latest email campaign was received by them (eg, "Why has our unsubscribe rate jumped in the last week?), react faster to their needs ("Perhaps we should freshen up our campaign content"), etc.

Without this information at your fingertips you're campaigning "in the dark"; you have little idea what your subscribers are thinking or doing in reaction to your communications. Further, if you're not updating your CRM with your subscribers' latest information, you're potentially pouring campaigning funds down the drain or, worse, annoying your supporters with irrelevant correspondence.

Setting Up Datawise with Mailchimp

The Datawise Webhook Processor for Mailchimp can be set up in minutes:

  • Create a Mailchimp Webhook for one or more Audiences (aka Subscriber Lists) using your custom Datawise Webhook URL.
  • Download MySQL Workbench and set up a connection to your dedicated Datawise database.
  • Immediately see the actions your subscribers are taking such as changing their email address, subscribing, unsubscribing, etc, as well as the status of your sent Campaigns.
  • Export and analyse your data, create reports, import changes to your CRM, set automated FTP upload options, etc.

Pricing

Datawise is available on an annual subscription basis. Standard subscriptions are USD500 per year plus a one-off USD300 setup fee (or equivalent in your local currency). Standard subscriptions include a single custom Datawise Webhook URL and 90-day data persistence (after which older data will be purged). Your annual fee includes full support. You can extend your subscription with additional Webhook URLs and databases (USD100 per year per URL), extended data persistence (USD100 per additional 90 days) and automated daily FTP data upload (USD100 per year per account).

Development Partnerships

We're always looking for development partners whereby you get our applications at a generous discount in return for assisting us to improve them.

If you have the time and expertise to liaise with us in testing new product features, we can provide Datawise to you at a rock-bottom price. So get in touch and let's see what we can do together.

Try Datawise Free for 30 days

We provide Datawise in a fully-functional state for you to try for 30 days.

To try Datawise, just complete the request form and we'll send you everything to need to get going.

More Information

Datawise for Mailchimp in action

Add a Datawise webhook URL to a Mailchimp Audience/List

Fig. 1 - Add a Datawise Webhook URL to a Mailchimp Audience/List.

View your Datawise MySQL database

Fig. 2 - View your Datawise MySQL database.

.